Think Plastic Brazil companies focus on sustainability and diversity at International Home & Housewears Show
A special assembly was prepared to receive 35 companies at the International Home & Housewares Show, one of the major events in North America (influencing the three Americas), which brings together the most modern devices, with investments in design and diverse in innovations for home in Chicago (USA), from March 2-5. The space developed by Think Plastic Brazil to receive the Brazilian companies uses the assembly technique built on two distinct islands, thus guaranteeing an excellent visibility for all the companies and an attractiveness of the place.
The companies present will also have the benefit of participating in Global Design Point, a showcase of differentiated products selected by the fair itself, seeking to promote companies in a strategic way. Another successful action that will be repeated this year is the Retail Tour, a guided tour of retail spaces in Chicago, ensuring extensive research into trends, consumer habits, and point-of-sale traits.
This year, the traditional lectures held before the event have a special highlight: the presentation of the theme “Does Your House Have Life?”, promoted by the company named Casa com Vida, by members Ivana Portella, Stella Rangel and Micaela Góes, the latter recognized for her work in Brazil as hostess of the tv show Santa Ajuda, organized by spaces, broadcast by the cable TV channel GNT.