Activities took place this Monday, the 26th, at the company’s headquarters in Criciúma
Canguru Embalagens, member of Think Plastic Brazil, a portfolio of solutions for the plastic-converted products sector in the internationalization process for target markets, carried out through a partnership between ApexBrasil (Brazilian Trade and Investment Promotion Agency) and INP (Brazilian Plastics Institute), celebrated its 55th anniversary with a special party with its employees, throughout this Monday, the 26th, at its headquarters, in Criciúma (SC).
Established as one of the main industries in the flexographic printing sector for films and plastic packaging in Latin America, the Jorge Zanatta Group company celebrated with those who directly contributed to this achievement – its employees –, with activities that involved integration, art and interaction.
The longevity achieved by Canguru is an achievement for few, praised the CEO of Grupo Jorge Zanatta, Leandro Buciani. “We have several studies that indicate that most companies do not reach the age of five in Brazil. Therefore, five and a half decades, in a family business, is a milestone that needs to be celebrated. Over this time, we have grown a lot and were pioneers in several innovations that are now consolidated in our market. We have a history of leadership”, highlights Buciani.
The history of innovation goes back decades, pointed out Caio Zanatta, member of the company’s Board and son of the founder, Jorge Zanatta. “For a long time when the best equipment was European and import costs were impractical, Canguru had the audacity and innovative spirit to develop its own machines. In fact, it was here that the first eight-color flexographic printer in Brazil was created. Innovation has always been very strong, right from the beginning. Later, our research and development team created solutions such as Velcro and 360º zippers, for example, to meet the growing demands of the pet food market. Our quality is recognized internationally and, for this reason, we have large and important clients”, he celebrates.
It is worth mentioning that Canguru is a company with a prominent presence both nationally and internationally. A constant presence in Think Plastic Brazil’s actions, the company has been expanding and diversifying its participation in the foreign market.
About Think Plastic Brazil
Think Plastic Brazil started its activities with 38 companies and, over the last 20 years, has expanded its participation to more than 250 companies. During this period, the Portfolio promoted 4,773 participations of companies in the industry in 240 projects specifically for Trade Promotion, resulting in 64,366 meetings. The economic impact was significant, with more than US$1.247 billion in business generated and a total investment of US$12.338 million, achieving an impressive ROI of US$101.04 for every dollar invested.
For those interested in buying from Brazil and contacting Brazilian companies associated with Think Plastic Brazil directly, please contact cristina.sacramento@thinkplasticbrazil.com and daniela.ornelas@thinkplasticbrazil.com via email or visit the website (https://thinkplasticbrazil.com/en/home-en/). Think Plastic Brazil is a non-profit, non-commissioned organization that can facilitate your direct contact with Brazilian producers.
About INP
Founded in 1989, the Brazilian Plastic Institute – INP arises amid the process of globalization and the need to make the plastic market more competitive internationally. Its strength and representativeness are the results of the union of the Brazilian Processed Plastic and Recycling Industry (ABIPLAST), the Brazilian Association of the Chemical Industry (ABIQUIM), and the Union of Synthetic Resin Industries in the State of São Paulo (SIRESP).
As a sectoral technological body, the INP’s is to be the focal point for the entire plastics production chain in Brazil. To this end, the body maintains an extensive workforce qualification program, promotes access to the most modern technologies, especially for small and medium-sized companies, and develops Technical Standards so that products with better quality be manufactured.
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) promotes Brazilian products and services abroad and attracts foreign investments to strategic industries of the Brazilian economy. To reach its goals, ApexBrasil carries out diversified trade promotion actions aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and trade missions, business roundtables, support for the participation of Brazilian companies in major international fairs, and visits by foreign buyers and influencers to learn about the Brazilian productive structure, among other business platforms that are also focused on strengthening “Brazil” as a brand.
The agency also acts in a coordinated manner with public and private actors to attract foreign direct investment (FDI) to Brazil, focusing on strategic sectors for the development of the competitiveness of Brazilian companies and the country.
