Category Archives: News

Companies participating in the Program divulge cases of success on sustainability

Internationally, Think Plastic Brazil promotes awareness on plastic, presenting, in print materials, stands, releases and on media information of interest on plastic sustainability. For such we use information on activities by our participant companies. Check some of the cases selected on the theme:

 

Cromex

Valorization of recycled plastics

National reference in masterbatches, Cromex assists recyclers with products like optical brighteners and toners that expand the possibilities of use and application of recycled products, promoting the sector. “These products improve the colors of recycled resin”, explains Giovanni Polesel Dias, product expert. Another highlight of the mix to the segment is the new chain extender, capable or incrementing mechanical and rheological properties of recycled products. “It even allows exclusion of post-condensation process for PET bottles”, emphasizes Dias, completing the list of inputs for recycling like odor reducers with low circulation (inferior to 15), antioxidants, flow aids, mineral supports.

http://cromex.com.br

 

Schwanke

Innovation for sustainability

The concern with quality goes beyond the manufacture process; it also comprises care with the environment. Schwanke dedicates researches and technologies to create products that are sustainable during the whole process, including use and disposal.

Sponge cloth and cleaning cloth are examples of sustainability combined with quality, because they are made with renewable raw material that, after disposal, decomposes in the environment without causing damages. Besides, scraps from the manufacture of products like floor cloths are reused, without generating wastes, making the process sustainable.

www.schwanke.com.br

 

Condor

Reduce, recycle and reuse 

Condor is currently one of the largest manufacturers of brooms and brushes in Latin America. One of the initiatives that make their manufacturing process more sustainable was the development of a water-based glue, eliminating the use of chemical solvent in this process and consequent disposal of its effluent. Condor cleaning line products count on a significant portion of recycled materials in their composition. At each month, around 300 thousand after use pet bottles – a total of 90 tons – gain a new use and are transformed into bristles for items like brooms.

From 2014 to 2016, the proportion of recycled material against the total raw material used in the manufacture of cleaning products increased from 56% to 58%. This fact reduced the impact of these items production and increased their competitiveness in the market, while keeping the products’ quality.

Condor also recycles or reuses over 70% of solid wastes generated in the manufacture of its products. Wastes that are not reused are segregated and forwarded to specialized companies for final destination.

https://www.condor.ind.br/

 

Copobras

Innovation and information

In the path of a market leader company like Copobras S.A., innovation and sustainable development have to walk hand in hand. This philosophy guided the recent launch of biodegradable products of disposable and flexible lines. Not to mention other green appeal technologies, like renewable source resins, compatibilizers and additives that facilitate recycling.

Moreover, it invests in the diffusion of information on innovative solutions to the current scenario of the consumer market. “Exceeding our clients’ expectations and presenting valuable proposals that provide profitability and sustainable development are present in our DNA. In fact, the word ‘sustainability’ is part of our profile of competences”, observes Copobras Export manager.

And that is how “Innovation Day” project was created, which has already promoted seminars in Argentina, Brazil, Chile, Colombia, Ecuador and, next week, will take place in Mexico, with compilations of information on legislations, raw materials, recyclers and essential data to the golden rules of sustainable plastic production, based on sustainability’s 3Rs – reduce, reuse and recycle. “Many times, communication of available solutions is poorly disseminated in the market, and Brazil, as an important opinion leader in the global plastic chain, assumes this role of assistant in the understanding and compliance with world environmental responsibility policies”, observes Katicia.

The seminars involve different departments: Marketing, Procurement and Product Engineering, thus ensuring a systemic and efficient vision of information within the company.

www.copobras.com.br

Lecture: Learn what is necessary for efficient communication in international markets

Think Plastic Brazil in a partnership with design agencies Junto and Ponto Texto Comunicação prepare a lecture for companies participating in the program to become acquainted with all available good practices and tools to promote products in international markets.

Take this incredible opportunity to expand your knowledge and potentiate the efforts for opening of new markets.

 

Program content:

The relevance of aligning the company branding

Resources for good production of products’ photos

Opportunities for exhibition in International Fairs

Promotional materials used by Think Plastic Brazil program

Checklist for efficient communication

Think Plastic Brazil seal value

Support to development of international branding

When: July 24, 2019

Time: 8h30am to 12h30

Place: INP – National Plastic Institute

Av. Chedid Jafet, 222, Bloco C, 4o. andar – Sala C, Vila Olímpia – São Paulo – SP (Next to the new Shopping JK Iguatemi).

Duration: 4 hours

Parking and meals not included

Suggestions of nearby parking lots:

1) On site: R$ 55 (daily rate)

2) Akhenaton Estacionamentos: R. Funchal, 358 (after INP seat)

 

Investment:

Think Plastic Brazil participants: FREE OF CHARGE

Associates and partner entities: R$ 400

Non associates: R$ 600 per participant

SIGN UP: LIMITED AVAILABILITY

SIGN UP

Payment will be made via bank slip. After you show interest, we will request registration information to send you the bank slip.

Conclusion of EU-Mercosur agreement: disclosed data and next steps

By Apex-Brasil

On Friday, June 28, headlines in Brazil were taken by the conclusion of the European Union-Mercosur agreement, exactly 20 years after its launching. When in force, the agreement will create the largest area of preferential trade worldwide, with over 770 million consumers and GDP of USD 20 trillion, around one fourth of the world economy.

On July 4th, Brazil published a summary of the agreement concluded at political level. The disclosure of official texts is expected for the coming weeks.

With the agreement in force, Mercosur will liberate 91% of its tariff lines to European exporters and the EU will do the same for 95% of its import lines from Mercosur. Schedules for tariff reduction vary, depending on the sector, and may occur in up to ten years in most cases, or up to 15 years for some tariff lines in Mercosur automotive sector.

In sector reduction, Mercosur will open 91% of imports of industrial goods and 95% of agricultural sectors. The EU, on the other hand, will liberate 100% of its imports of industrial goods and 82% of agricultural importations. For agricultural sectors considered sensitive, partial liberation was negotiated by means, for example, of tariff quotas. Agricultural tariff quotas as granted by the EU are listed below:

Bovine meat: 99 thousand tons carcass-weight equivalent (CWE), 55% of them chilled meat and 45% frozen meat, with intra-quota tariff of 7.5%. The agreement also determines tariff elimination of Mercosur countries at quota Hilton, of WTO. Liberation for bovine meat will occur linearly in six annual stages.

Chicken: 180 thousand tons CWE, without intra-quota tariff, 50% with bones and 50% boneless. Liberation will occur linearly in six annual stages.

Pork: 25 thousand tons, with intra-quota tariff of EUR 83 per ton. The quota volume will increase linearly in six annual stages.

Sugar: tariff elimination in 180 thousand tons of Brazil quota in WTO of sugar for refining, when the agreement comes into force.

Ethanol: 450 thousand tons for chemical use, with zero intra-quota tariff, and 200 thousand tons for all uses, with intra-quota tariff at one third of WTO tariff. Liberation will occur linearly in six annual stages.

Rice: 60 thousand tons at zero tariff. Liberation will occur linearly in six annual stages.

Honey: 45 thousand tons at zero tariff. Liberation will occur linearly in six annual stages.

Corn: 1 thousand tons at zero tariff, when the agreement comes into force.

For the following products, reciprocal tariff quotas will be open by both sides, with ten-year transition:

Cheese: 30 thousand tons at zero intra-quota tariff. The quota volume will increase linearly over ten years until reaching 30 thousand tons, and tariff reduction will also occur linearly in ten annual stages.

Powdered milk: 10 thousand tons at zero intra-quota tariff. The quota volume will increase linearly over ten years until reaching 10 thousand tons, and tariff reduction will also occur linearly in ten annual stages.

Infant formula: 5 thousand at zero intra-quota tariff. The quota volume will increase linearly over ten years until reaching 5 thousand tons, and tariff reduction will also occur linearly in ten annual stages.

The agreement ratification follows specific processes in each of the parties. At Mercosur, each party-state will conclude the ratification according to their respective processes. In Brazil, the agreement will receive the signature of the Presidency of the Republic before being forwarded to the National Congress for appreciation by the Chamber of Deputies and Federal Senate. Once approved in the Legislative, the Senate authorizes the Executive to ratify the agreement.

In the EU, on the other hand, the process occurs differently. Below we present a brief summary of how trade agreements ratification occurs in the block:

Conclusion of EU-Mercosur agreement: disclosed data and next steps

By Apex-Brasil: https://portal.apexbrasil.com.br/relacoes_comerciais/conclusao-do-acordo-mercosul-ue-dados-divulgados-e-proximos-passos/?_cldee=YW5kZXJzb24uc2FudG9zQGFwZXhicmFzaWwuY29tLmJy&recipientid=contact-8b7411581fcae7118109e0071b6fb0e1-a7de1683ccfd4f5fb04c115c34950bc4&utm_source=ClickDimensions&utm_medium=email&utm_campaign=Informe%20Brasil%20-%20Uni%C3%A3o%20Europeia&esid=88fedc3e-a6a1-e911-a958-000d3ac03367

On Friday, June 28, headlines in Brazil were taken by the conclusion of the European Union-Mercosur agreement, exactly 20 years after its launching. When in force, the agreement will create the largest area of preferential trade worldwide, with over 770 million consumers and GDP of USD 20 trillion, around one fourth of the world economy.

On July 4th, Brazil published a summary of the agreement concluded at political level. The disclosure of official texts is expected for the coming weeks.

With the agreement in force, Mercosur will liberate 91% of its tariff lines to European exporters and the EU will do the same for 95% of its import lines from Mercosur. Schedules for tariff reduction vary, depending on the sector, and may occur in up to ten years in most cases, or up to 15 years for some tariff lines in Mercosur automotive sector.

In sector reduction, Mercosur will open 91% of imports of industrial goods and 95% of agricultural sectors. The EU, on the other hand, will liberate 100% of its imports of industrial goods and 82% of agricultural importations. For agricultural sectors considered sensitive, partial liberation was negotiated by means, for example, of tariff quotas. Agricultural tariff quotas as granted by the EU are listed below:

Bovine meat: 99 thousand tons carcass-weight equivalent (CWE), 55% of them chilled meat and 45% frozen meat, with intra-quota tariff of 7.5%. The agreement also determines tariff elimination of Mercosur countries at quota Hilton, of WTO. Liberation for bovine meat will occur linearly in six annual stages.

Chicken: 180 thousand tons CWE, without intra-quota tariff, 50% with bones and 50% boneless. Liberation will occur linearly in six annual stages.

Pork: 25 thousand tons, with intra-quota tariff of EUR 83 per ton. The quota volume will increase linearly in six annual stages.

Sugar: tariff elimination in 180 thousand tons of Brazil quota in WTO of sugar for refining, when the agreement comes into force.

Ethanol: 450 thousand tons for chemical use, with zero intra-quota tariff, and 200 thousand tons for all uses, with intra-quota tariff at one third of WTO tariff. Liberation will occur linearly in six annual stages.

Rice: 60 thousand tons at zero tariff. Liberation will occur linearly in six annual stages.

Honey: 45 thousand tons at zero tariff. Liberation will occur linearly in six annual stages.

Corn: 1 thousand tons at zero tariff, when the agreement comes into force.

For the following products, reciprocal tariff quotas will be open by both sides, with ten-year transition:

Cheese: 30 thousand tons at zero intra-quota tariff. The quota volume will increase linearly over ten years until reaching 30 thousand tons, and tariff reduction will also occur linearly in ten annual stages.

Powdered milk: 10 thousand tons at zero intra-quota tariff. The quota volume will increase linearly over ten years until reaching 10 thousand tons, and tariff reduction will also occur linearly in ten annual stages.

Infant formula: 5 thousand at zero intra-quota tariff. The quota volume will increase linearly over ten years until reaching 5 thousand tons, and tariff reduction will also occur linearly in ten annual stages.

The agreement ratification follows specific processes in each of the parties. At Mercosur, each party-state will conclude the ratification according to their respective processes. In Brazil, the agreement will receive the signature of the Presidency of the Republic before being forwarded to the National Congress for appreciation by the Chamber of Deputies and Federal Senate. Once approved in the Legislative, the Senate authorizes the Executive to ratify the agreement.

In the EU, on the other hand, the process occurs differently. Below we present a brief summary of how trade agreements ratification occurs in the block:

Positioning about Plastic Drinking Straws

By Miguel Bahiense

São Paulo mayor Bruno Covas sanctioned, on 06/25/19, bill that prohibits bars, restaurants, cafes, to distribute plastic drinking straws. Plastivida disagrees with the bill. We need environmental education rather than turning products into villains. With environmental education, we will learn to consciously consume products and correctly dispose them. That changes recycling reality in Brazil. Straws provide hygiene and meet the needs of many people. With environmental education we would promote the circular economy: end of waste, promotion of reuse, recycling, job and income generation. Society, collectors, recycling industry, public authorities and environment will gain when educational actions are promoted. Formerly we had 1 type of straw and high difficulty to deal with its consumption and correct disposal. The law imposes to us up to 8 types of straws and we will keep on without knowing how to deal with their consumption and disposal, because each one of them requires a different treatment. We learn nothing. We will keep on consuming many straws; more water is required to wash them, soap, without appropriate hygienization and disposing them incorrectly. We lost the opportunity to educate São Paulo inhabitants.

 

https://www.linkedin.com/feed/update/urn:li:activity:6549794328066183168

Think Plastic Brazil presents a material with a record on the results of its 15-year Program

In 2018 Think Plastic Brazil celebrated its 15th anniversary, always with the main objective of internationalizing Brazilian processed plastic producing companies. To mark that celebration and confirm the success of its activities, the Program is preparing a special material containing a full record on the results achieved during that period.

The booklet ascertains the efficiency of the actions promoted through clear figures: today more than 140 beneficiary companies are supported at the national level, we count on 2 sponsors and 27 potential partners linked to the processed plastics sector’s production chain. Since Think Plastic Brazil was launched, more than 390 projects have been implemented, including participation in 89 International Fairs, the organization of 52 Purchaser Projects and 14 Seller Projects, 6 Prospective Missions and more than 150 courses. Those actions, designed by the partnership between INP and Apex-Brasil, have highlighted the sector companies’ operations all over the world.

For participating companies, the Think Plastic Brazil Program is considered one of the main channels to access international markets, according to a survey undertaken in March 2019, focused on strategic planning for the next five years. “Industries certainly have the potential to promote their products and conquer the international market, but doing it alone is indeed much more complex. And so counting on Apex-Brasil’s and INP’S support, through Think Plastic Brazil, means opening new horizons, especially due to the large experience of involved professionals,” explained Miguel Bahiense, INP’S Superintendent Director and the Program’s manager. “Our expertise and knowledge enable us to maximize companies’ performance in the international market. In the last 15 years we have achieved a remarkable performance and we’ve been recognized for the excellent work we’ve been doing, not only in our relationship with Apex-Brasil, but also with our member companies. Now we have entered a new phase when we’ll strive to grow even further, since we have already fully occupied the space our partnership with Apex-Brasil has enabled us to, and now we will endeavor to extend our promotional work,” he complemented.

Check out the complete material clicking here!

Packaging Innovations Fair reveals the trends in the sector

Terphane took part in the Packaging Innovations Fair and presented to Think Plastic Brazil the most interesting novelties displayed in the event. Check it out:

Less waste

Adequate plastic packaging is increasingly helping reduce food waste. Many packaged fruits, vegetables and greens have been demonstrating that trend. The idea is to reduce waste, and invest in recycling cycles and reverse logistics within companies.

Portion/Single-Dose Products

In tune with new consumers’ new family arrangements and lifestyles, many packages aim at providing practicality and convenience at the same time. And so they have started to be sold in portion control or single-dose presentations, for smaller families and people who live alone.

Convenience:

People’s lifestyles in large cities require that packages offer the possibility of consuming food in different places and at any time of the day. Packages that facilitate food preparation, from the freezer directly to the oven, help consumers deal with their busy daily lives. The concept of convenience has been increasingly promoted in this packaging market.

Differentiating aspects (Matt, coatings):

Food companies are increasingly striving to customize their products with aspects that stimulate interaction between a brand, its products and consumers. That’s why companies are continuously “playing around” with the possibilities of offering different aspects (matt, coatings, etc.) to call attention at sales points.

Mono material

Focus on mono-material packs. Alternative packages made of a single material promote recycling and contribute to preserving the environment. As in the case of yogurt lids and deserts packed in polyester films (mono-material). In different presentations (transparent, metallized, white, matt).

Recycling

As a consequence of greater ecological awareness among consumers, those attributes related to environmental issues have become one of the points they evaluate when choosing products. Seals and information have been increasingly incorporated to convey those messages from manufacturers to consumers.

Home Appliance Companies celebrate the 53rd Purchaser Project’s results

During the two-day event INP and Apex-Brasil, through Think Plastic Brazil, held 209 meetings with international purchasers and 45 companies taking part in the Program, with U$$ 915 thousand in closed business deals, and U$$ 3.9 more are expected in the next 12 months.

That initiative provides business opportunities and partnerships to companies associated to the Program, and that’s why Plasvale has taken part in those actions for many years. Contact with a purchaser enables participants to directly present their products, their export potential, and actually close business deals,” said Ariane Xavier, a Plasvale representative.

“Purchasers are very well selected and from highly interesting markets for us in Brazil. That increases a lot the possibilities of closing business deals during the actions,” claimed Maria Helena, from Plasnew.

Check the testimonies from participating businessmen:

Artcooler

 

Dello, Plásticos Santana e Porcelanas Schmidt

 

Revestis e Floridis

 

Super business agenda during Feiplastic confirms the strength of Think Plastic Brazil’s purchaser project

FEIPLASTIC, INP and Apex-Brasil (through Think Plastic Brazil) have organized one of the largest initiatives to promote exports ever seen in an event dedicated to the processed plastics industry: the Super Business Agenda, which gathered 22 international purchasers and 66 Brazilian companies. More than 430 meetings and 71 technical visits to 35 companies were held, which have generated U$$ 4.02 million in business deals, and around U$$ 14.36 million more are expected in the next 12 months.

“The Purchaser Project is extremely important because it offers an opportunity for international clients to have access, within a short period of time, to products of their interest. The technical visits are essential for those who are not a client of Brazilian companies yet, since they can get direct information on the installed capacity in the Country,” said Paulo Silva, Think Plastic Brazil’s manager at Apex-Brasil.

Check the testimonies from guest international purchasers:

Lala Group

Bunge Argentina

Check the testimonies from participating businessmen

Cipatex

Mega Embalagens

Business Mission in Israel

nº126 – March 2019

The National Plastic Institute (INP) made an appearance in the Brazilian delegation of President Jair Bolsonaro in Israel, which took place on March 31 and resulted in five agreements and one memorandum of understanding. The national plastic representativeness was assured by Carlos Moreira, Think Plastic Brazil consultant, who also met with Apex-Brasil (Brazilian Agency for Promotion of Export and Investments) top management, to present results obtained with the program in the last 15 years. One of these meetings occurred with Dan Friedlander, Apex-Brasil industry and services export manager, who corroborated the entity support to the segment.

“Israel has proved to be a good market for civil construction companies, particularly for the reinforcement needed for buildings against earthquakes and other geographic events”, explained Carlos Moreira.

Luciano Almeida, from Splack, specialized in packaging products to the pharmaceutical sector, followed the group of businessmen in the travel and identified opportunities: “We are here invited by Apex-Brasil and Think Plastic Brazil program and seek to identify opportunities not only market opportunities to the company, but collaborations that can bring advantages to Brazil as well”, he said in a statement video to Think Plastic Brazil Program.

Click here and see the photos of the event!