Sustainability

The Brazilian converted plastics sector is committed to sustainable production processes and the circular economy.

One of the initiatives that aims to strengthen the plastic conversion industry, with actions that contribute to the sector’s growth and competitiveness, is the Plastic Chain Incentive Plan (PICPlast: http://www.picplast.com.br/) , created in 2013 by Braskem and the Brazilian Plastics Industry Association (ABIPLAST).

PICPlast operates on two main pillars: Competitiveness and Innovation, which relies on investments in professional training and business management; and Advantages of Plastic, which operates through Movimento Plástico Transforma.

Movimento Plástico Transforma, created in 2016, aims to promote educational content and actions for society, reinforcing concepts such as conscious consumption, creative reuse, correct disposal, and recycling of plastics, demonstrating that plastic, combined with technology, creativity and responsibility, brings countless possibilities to a wide variety of segments.

PICPlast Survey

A study commissioned by the Plastic Chain Incentive Plan (PICPlast) noted that 23.1% of post-consumer plastic waste in Brazil was recycled in 2020. Compared to 2019, the reduction in the first year of the COVID-19 pandemic was of less than 1 percentage point. The third survey on mechanical recycling of material is the result of a partnership between the Brazilian Plastics Industry Association (ABIPLAST), a representative of the converted plastics and recycling sector, and Braskem, the largest petrochemical company in the Americas.

Conducted annually since 2018 by MaxiQuim, a business assessment company operating in the chemical industry, with a focus on market and competitiveness analysis, the study aims to measure the size of the plastics recycling industry in Brazil, following its annual evolution.

You can view the results of the study by clicking here (http://www.picplast.com.br/detalhe-noticia/estudo-aponta-que-231-dos-residuos-plasticos-pos-consumo-foram-reciclados-em-2020-no-brasil).