Seven companies represented Brazil at South America’s leading trade fair for packaging and processing in Bogotá
From November 4 to 7, 2025, seven Brazilian companies associated with Think Plastic Brazil participated in the International Andina Pack Trade Fair in Bogotá, Colombia. The event generated USD 280,000 in immediate business deals plus USD 1,565,000 in expectations for the next 12 months, in addition to 252 meetings and 143 new contacts, consolidating the quality of Brazilian products and services in the Colombian market.
Think Plastic Brazil is a portfolio of solutions for the converted plastics sector in the internationalization process for target markets, carried out through a partnership between ApexBrasil (Brazilian Trade and Investment Promotion Agency) and the INP (Brazilian Plastic Institute).
Carlos Moreira, Brazilian Plastic Institute (INP) Executive Director and Think Plastic Brazil CPO, highlights the fair’s strategic importance: “Andina Pack consolidates itself once again as a crucial platform for the internationalization of our sector. The immediate results, added to the high business expectations for the next 12 months, confirm the importance of being present in markets as relevant as the Colombian and Andean ones.”
Andina Pack is a biennial event, organized by Corferias and Koelnmesse, focused on food, beverage, pharmaceutical, and cosmetic processing, offering solutions, technologies, packaging, printing, and labeling for the regional industry. It is the main platform for obtaining qualified commercial contacts in the processing, manufacturing, and packaging sectors. In 2025, the fair featured over 20,000 visitors, 590 exhibitors, and 101 speakers from 24 countries.
The Brazilian companies participating were: Cristal Embalagens, Embaquim, Globoplast, Mega Embalagens, Oben Group, Videplast, and Wyda, which relied on operational, intelligence, and communications support from Think Plastic Brazil, showcasing their products and innovations from the converted plastics sector.
“Embaquim is already a consolidated company in the global market, exporting more than 10% of its production volume. To reaffirm this commitment, it is important to be present in all markets of interest. In this sense, Think Plastic Brazil’s support in coordinating joint actions with other converters or liaising with fair organizers is of vital importance to optimize the entire participation process. In this edition of Andina Pack, we were able to welcome dozens of clients and prospects, see unique applications, and also offer the Latin market bag-in-box solutions that address logistics and sustainability challenges across numerous B2B supply chains,” comments Renata Canteiro, Technical and ESG Development Director at Embaquim.
“The fair was a success for Videplast, where we presented our product line and innovations, which were well received by the visiting public. We met clients with strong purchasing potential and keen interest in new packaging production technologies. Think Plastic Brazil’s support was essential for our participation, as they handled all liaison with the fair promoters. On our part, it was a success, and we will participate in the coming years due to the great potential of our product line regarding local market needs,” emphasizes Domênico Macchia Junior, New Business Director at Videplast.
In the converted plastics sector, export data from Think Plastic Brazil member companies reinforce Colombia’s strategic importance. Between January and July 2025, exports totaled USD 46.82 million and 36.25 million kilograms, placing Colombia as the seventh-largest destination for Brazilian exports in the sector.
Carlos Moreira
Brazilian Plastic Institute Executive Director and Think Plastic Brazil CPO
About Think Plastic Brazil
Think Plastic Brazil started its activities with 38 companies and, over the last 20 years, has expanded its participation to more than 250 companies. During this period, the Portfolio promoted the participation of 4,773 companies in the industry in 240 projects specifically for Trade Promotion, resulting in 64,366 meetings. The economic impact was significant, with more than US$1.247 billion in business generated and a total investment of US$12.338 million, achieving an impressive ROI of US$101.04 for every dollar invested.
For those interested in buying from Brazil and contacting Brazilian companies associated with Think Plastic Brazil directly, please contact cristina.sacramento@thinkplasticbrazil.com and daniela.ornelas@thinkplasticbrazil.com via email or visit the website (https://thinkplasticbrazil.com/en/home-en/). Think Plastic Brazil is a non-profit, non-commissioned organization that can facilitate your direct contact with Brazilian producers.
About INP
Founded in 1989, the Brazilian Plastic Institute – INP arises amid the process of globalization and the need to make the plastic market more competitive internationally. Its strength and representativeness are the results of the union of the Brazilian Processed Plastic and Recycling Industry (ABIPLAST), the Brazilian Association of the Chemical Industry (ABIQUIM), and the Union of Synthetic Resin Industries in the State of São Paulo (SIRESP).
As a sectoral technological body, the INP’s is to be the focal point for the entire plastics production chain in Brazil. To this end, the body maintains an extensive workforce qualification program, promotes access to the most modern technologies, especially for small and medium-sized companies, and develops Technical Standards so that products with better quality be manufactured.
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) promotes Brazilian products and services abroad and attracts foreign investments to strategic industries of the Brazilian economy. To reach its goals, ApexBrasil carries out diversified trade promotion actions aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and trade missions, business roundtables, support for the participation of Brazilian companies in major international fairs, and visits by foreign buyers and influencers to learn about the Brazilian productive structure, among other business platforms that are also focused on strengthening “Brazil” as a brand.
The agency also acts in a coordinated manner with public and private actors to attract foreign direct investment (FDI) to Brazil, focusing on strategic sectors for the development of the competitiveness of Brazilian companies and the country.
