Colorfix Masterbatches will be present at K 2025. The trade fair will be held in Düsseldorf, Germany, from October 8 to 15. The Paraná-based company will be located in Exhibition Hall 8B, booth H30, at the Brazilian Colors and Solutions space with Think Plastic Brazil — a portfolio of solutions for the internationalization of the converted plastics sector, carried out through a partnership between ApexBrasil (Brazilian Trade and Investment Promotion Agency) and the INP (Brazilian Plastic Institute) — and the ApexBrasil +Feiras Program. At the event, the company will showcase two innovations: the Marble Line and the Revora CO₂RE Carbon Reduced line.
With 85 color options and a marbled effect, the Marble Line combines aesthetics with high performance, catering to the housewares, luxury packaging, and automotive sectors. The Revora CO₂RE line incorporates CO₂ into the production of its compounds to reduce the carbon footprint and boost the circular economy.
“Colorfix demonstrates to the market the commitment of Brazil’s plastics sector to positioning products as a solution and an answer for sustainability, showcasing technologies that make a difference,” points out Carlos Moreira, Brazilian Plastic Institute Executive Director and Think Plastic Brazil CPO.
This marks Colorfix’s debut as an exhibitor at K 2025, where the company will showcase technological innovation, environmental commitment, technical performance, and design with an impact on the future.
“More than simply exhibiting products, our participation in K 2025 will be strategic for expanding the brand’s international presence, strengthening partnerships, and anticipating trends that will shape the industry in the years ahead,” highlights Colorfix CEO, Francielo Fardo.
The Colorfix Revora CO₂RE line features 18 distinct compounds designed for a wide variety of segments. It was born from the vision of creating a positive impact on the planet by combining materials from diverse sources, including polymers of renewable and recycled origins. The entire line is monitored for its carbon footprint, from raw material extraction, transportation, and production, all the way to the company’s factory gate. This process follows a methodology based on ISO 14067 and ESG (Environmental, Social, and Governance) principles, and is certified under the International Sustainability & Carbon Certification (ISCC), which verifies compliance with environmental, social, and traceability criteria as defined by the European Renewable Energy Directive (EU RED).
Colorfix Masterbatches is a sponsor of Color Trend® 2025, a trend and color guide for Brazil’s plastics sector curated by architect Gabriela de Matos. The pigments in the Revora CO₂RE line also embrace the catalogue’s “Brazilianness” concept, featuring the colors Anoitecer Boreal (Boreal Dusk), Bambu (Bamboo), Mergulho Profundo (Deep Dive), Romã (Pomegranate), Tebas (Thebes), and Verão Fantástico (Fantastic Summer).
About Think Plastic Brazil
Think Plastic Brazil started its activities with 38 companies and, over the last 20 years, has expanded its participation to more than 250 companies. During this period, the Portfolio promoted the participation of 4,773 companies in the industry in 240 projects specifically for Trade Promotion, resulting in 64,366 meetings. The economic impact was significant, with more than US$1.247 billion in business generated and a total investment of US$12.338 million, achieving an impressive ROI of US$101.04 for every dollar invested.
For those interested in buying from Brazil and contacting Brazilian companies associated with Think Plastic Brazil directly, please contact cristina.sacramento@thinkplasticbrazil.com and daniela.ornelas@thinkplasticbrazil.com via email or visit the website (https://thinkplasticbrazil.com/en/home-en/). Think Plastic Brazil is a non-profit, non-commissioned organization that can facilitate your direct contact with Brazilian producers.
About INP
Founded in 1989, the Brazilian Plastic Institute – INP arises amid the process of globalization and the need to make the plastic market more competitive internationally. Its strength and representativeness are the results of the union of the Brazilian Processed Plastic and Recycling Industry (ABIPLAST), the Brazilian Association of the Chemical Industry (ABIQUIM), and the Union of Synthetic Resin Industries in the State of São Paulo (SIRESP).
As a sectoral technological body, the INP’s is to be the focal point for the entire plastics production chain in Brazil. To this end, the body maintains an extensive workforce qualification program, promotes access to the most modern technologies, especially for small and medium-sized companies, and develops Technical Standards so that products with better quality be manufactured.
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) promotes Brazilian products and services abroad and attracts foreign investments to strategic industries of the Brazilian economy. To reach its goals, ApexBrasil carries out diversified trade promotion actions aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and trade missions, business roundtables, support for the participation of Brazilian companies in major international fairs, and visits by foreign buyers and influencers to learn about the Brazilian productive structure, among other business platforms that are also focused on strengthening “Brazil” as a brand.
The agency also acts in a coordinated manner with public and private actors to attract foreign direct investment (FDI) to Brazil, focusing on strategic sectors for the development of the competitiveness of Brazilian companies and the country.
