Interview: Tigre celebrates 80 years of conquests

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Think Plastic Brazil talked to the Brazilian Multinational company about internationalization in the period when it celebrates a trajectory with expansion, unprecedented promotion, acknowledgement in several areas and launch of new advertising campaign, among other news. Check it out:

Think Plastic Brazil: How did internationalization influence Tigre history in these 80 years?
The question is opportune and coincides with the moment when we were once again listed among the 10 companies most internationalized in Brazil, by Fundação Dom Cabral traditional ranking.
Tigre was Pioneer in the internationalization process with a unit in Paraguay, in 1977. After that, in the 90s, as expansion strategy, the company implanted or acquired factories across South America (except for Venezuela) and also in the United States. In addition to the 14 external units, Tigre also counts on exports for several countries (particularly from the African continent), with presence in around 30 nations.
Think Plastic Brazil: What are the company’s international goals?
Our goals are always global, corporate. The objective is to keep the growth curve in external units. Since we are now in a silent period, due to ongoing proceeding in the Security and Exchange Commission (CVM), projections in numbers can’t be disclosed.
Think Plastic Brazil: How is your analysis of the joint work with Think Plastic Brazil to promote international actions?
The analysis is positive. The Program for Export and Internationalization of Brazilian Converted Plastics contributes to our growing internationalization process in the different markets where we operate.

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