From September 9–12, two Brazilian companies associated with Think Plastic Brazil — a portfolio of solutions that supports the internationalization of the country’s converted plastics sector, carried out through a partnership between ApexBrasil (the Brazilian Trade and Investment Promotion Agency) and the INP (Brazilian Plastic Institute) — participated in Iplas 2025 in Guayaquil, Ecuador. Cristal Master and Multicolor established more than 70 new contacts and held 77 meetings. Over the next 12 months, 17 new deals are expected, totaling an estimated US$900,000.
“The event creates valuable opportunities by connecting companies with entrepreneurs and agents who support their growth and expansion into new markets, fostering innovation, technology, and sustainability, strategic pillars that we work on within our sector,” notes Carlos Moreira, Brazilian Plastic Institute Executive Director and Think Plastic Brazil CPO.
At booth 97, Cristal Master showcased its innovations and solutions for Iplas 2025. “The fair offered real business opportunities, and we even managed to move forward with the prospect of a possible distributor for Ecuador. I also gave a presentation on ‘The Use of Plastic Additives in the Recycled Plastics Industry,’ which drew strong interest from attendees. The Ecuadorian market is still somewhat lacking in access to new technologies, so visitors were impressed by the wide variety of additives we presented. We also made several new strategic contacts that will strengthen our presence in the market,” celebrates Eric Anderson, Export Manager.
Meanwhile, at booth 93, Multicolor reported a positive experience. “Especially since it was our first time at the event and also our first step toward entering the Ecuadorian market. We were able to present our solutions, better understand local demands, and build valuable connections. We are very optimistic about the opportunities ahead and confident that this is just the beginning of a promising journey in Ecuador,” highlights Pedro Fontana, the company’s Latin America Sales Representative.
Earlier this year, Think Plastic Brazil signed an agreement with ASEPLAS (the Ecuadorian Plastics Association) to exchange information on regulatory frameworks, local legislation, and industry best practices, seeking to strengthen the industry in both countries. In April, the association supported the 4th World Plastic Connection Summit®, the largest internationalization event for the converted plastics sector in the Americas. At the trade fair, companies offered dedicated spaces for business meetings, boosting the sector’s competitiveness in the global market. Iplas 2025 showcases important options for a sustainable industry, featuring advanced technologies in raw materials, supplies, equipment, and machinery.
About Think Plastic Brazil
Think Plastic Brazil started its activities with 38 companies and, over the last 20 years, has expanded its participation to more than 250 companies. During this period, the Portfolio promoted the participation of 4,773 companies in the industry in 240 projects specifically for Trade Promotion, resulting in 64,366 meetings. The economic impact was significant, with more than US$1.247 billion in business generated and a total investment of US$12.338 million, achieving an impressive ROI of US$101.04 for every dollar invested.
For those interested in buying from Brazil and contacting Brazilian companies associated with Think Plastic Brazil directly, please contact cristina.sacramento@thinkplasticbrazil.com and daniela.ornelas@thinkplasticbrazil.com via email or visit the website (https://thinkplasticbrazil.com/en/home-en/). Think Plastic Brazil is a non-profit, non-commissioned organization that can facilitate your direct contact with Brazilian producers.
About INP
Founded in 1989, the Brazilian Plastic Institute – INP arises amid the process of globalization and the need to make the plastic market more competitive internationally. Its strength and representativeness are the results of the union of the Brazilian Processed Plastic and Recycling Industry (ABIPLAST), the Brazilian Association of the Chemical Industry (ABIQUIM), and the Union of Synthetic Resin Industries in the State of São Paulo (SIRESP).
As a sectoral technological body, the INP’s is to be the focal point for the entire plastics production chain in Brazil. To this end, the body maintains an extensive workforce qualification program, promotes access to the most modern technologies, especially for small and medium-sized companies, and develops Technical Standards so that products with better quality be manufactured.
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) promotes Brazilian products and services abroad and attracts foreign investments to strategic industries of the Brazilian economy. To reach its goals, ApexBrasil carries out diversified trade promotion actions aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and trade missions, business roundtables, support for the participation of Brazilian companies in major international fairs, and visits by foreign buyers and influencers to learn about the Brazilian productive structure, among other business platforms that are also focused on strengthening “Brazil” as a brand.
The agency also acts in a coordinated manner with public and private actors to attract foreign direct investment (FDI) to Brazil, focusing on strategic sectors for the development of the competitiveness of Brazilian companies and the country.
