Ambiente 2020 will be focused on Brazilian Design

Think Plastic Brazil

In exclusive presentation in Brazil, which counted on the presence of Think Plastic Brazil team, Ambiente 2020 fair remarked that the event focus will be the Brazilian design, with five national studios present: Bianca Barbato, Brunno Jahara, Rodrigo Almeida, RAIN and Sergio J. Matos. The moment is strategic, since the project will expand by 67% the usable area of the event, bringing more companies and presenting more national products to the select public of the meeting.
According to Nicolette Naumann, Ambiente vice-president, three worlds of trends were found to the event: Molded and smoothed; precise and architectural and artistic and diverse. In addition to the highlight to Brazil, the edition will count on incentive to new designers; focus on sustainable products at the Ethical Style Guide; lectures and new solutions. The event will be held in February, 7 to 11, in Frankfurt, Germany.

Review of Scenario Brasil*
*Data disclosed by ITAU in October 2019
• The Social Security Reform was approved in first round in Senate and its processing is to be concluded by the end of October. The approved version is expected to generate economy of R$ 738 billion in ten years. The expectation of 1.1% in primary deficit in 2019 was kept and improved the GDP 1.0% estimate to 0.9% in 2020.
• GDP growth projection for this year was reviewed from 0.8% to 1.0% due to the improvement in 3Q19 data. For 2020, the projection was reviewed from 1.7% to 2.2%, due to the expectation of additional monetary incentive.
• Exchange rate projections were reviewed to 3.90 reais per dollar in 2019 (against 3.80) and 4.25 reais per dollar in (against 4.00) due to reduction in interest differential.
• Inflation of 3.3% is expected for this year (against 3.4%). For 2020, IPCA projection was reviewed from 3.5% to 3.7%, considering the more depreciated real.
• In the short term, the less volatile exchange rate, even in depreciated level, low growth and, particularly, anchored inflation, open room for additional monetary flexibilization. The Central Bank (BC)’s Monetary Policy Committee (Copom) is expected to extend the cycle of interest rate cut, leading Selic rate to 4.5% by the end of 2019 and 4.0% in 2020.
Brazil and the World
October 14, 2019

Insert World Table T – file attached
Insert Brazil Table T- file attached
Source: Reprodução Cenário Brasil, October 14, 2019

Best regards,