Partnership between Think Plastic Brazil and Interplast expands the Plastic Industry’s Promotion Potential in the International Market

Strategic Alliances

Think Plastic Brazil, a portfolio of solutions for the converted plastic products sector carried out by the Brazilian Plastic Institute (INP) and ApexBrasil (Brazilian Trade and Investment Promotion Agency), and Interplast, one of the largest and most renowned fairs in the sector in Latin America, announce a strategic partnership. The alliance represents a significant milestone for the sector, solidifying the mutual commitment to advancing technology, innovation and sustainability in the Brazilian plastics industry. 

Think Plastic Brazil brings with it extensive experience in connecting Brazilian plastics companies to international business opportunities, while Interplast is recognized as a vital platform for promoting the sector, bringing together the main players and innovators in the sector. 

The partnership between Think Plastic Brazil and Interplast not only reinforces Brazil’s role as one of the global leaders in the plastics industry, but also provides an environment conducive to knowledge sharing, networking and collaboration between companies, institutions and sector experts.

“By combining our experiences and resources, we are building a solid foundation for the sustainable growth and continued competitiveness of the Brazilian plastics industry”, highlights Carlos Moreira, executive director of INP and Think Plastic Brazil CPO. “This partnership is a testimony of our joint commitment to driving innovation and promoting responsible business practices within the sector”, he adds.

For Richard Spirandelli, director of Messe Brasil, organizer of Inteplast, the collaboration between Think Plastic Brazil and Interplast promises to bring tangible benefits to the entire value chain of the Brazilian plastics industry. “From the development of new products and technologies to the expansion of markets and the consolidation of Brazil’s reputation as a center of excellence in the global plastics industry, through Think Plastic Brazil’s broad reach in the international market”, he believes.

About Think Plastic Brazil

Think Plastic Brazil was created in December 2003, when the Brazilian integrated plastics chain was selected as one of the 10 largest in the world and recognized for its high technology, as well as the capacity of its human resources. The project is carried out in partnership with ApexBrasil (Brazilian Converted Plastics Export and Internationalization Program) under the coordination of the Brazilian Plastic Institute (INP), to promote the export of converted plastic products.

About INP

Founded in 1989, the Brazilian Plastic Institute – INP emerged amid the globalization process and the need to make the plastics market more internationally competitive. Its strength and representation are due to the union of the Brazilian Association of the Plastic Industry (ABIPLAST), the Brazilian Association of the Chemical Industry (ABIQUIM) and the Union of Synthetic Resin Industries in the State of São Paulo (SIRESP).

The objective of INP, as a sectoral technological entity, is to be the backbone of the entire plastic production chain in Brazil. To this end, the entity maintains an extensive workforce qualification program, promotes access to the most modern technologies, especially for small and medium-sized companies, and develops Technical Standards for the manufacture of better quality products.

About ApexBrasil

The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy. To achieve its objectives, ApexBrasil carries out diversified trade promotion actions aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and commercial missions, business rounds, support for the participation of Brazilian companies in major international fairs, visits from foreign buyers and opinion leaders to learn about the Brazilian production structure, among other business platforms that also aim to strengthen the Brazil brand.